Configuration
Link Trackers and Blacklisted Phone Numbers are the two main options available to users of the SMS Marketing Module on the Configuration Tab.
To remove any contacts from the mailing list, simply add themes to this Blacklisted Phone Number List. After doing this, the selected receiver won't get any additional SMS messages. To activate this feature, enter the appropriate window and choose the Blacklisted Phone Number option in the Configuration tab, as shown below.
All of the blacklisted phone numbers will be displayed on this page. To add the required phone number, simply click the New button.
A popup will then prompt you to input the phone number, which you need to blacklist in the appropriate section. When the Active sign is activated, the phone number will be put on the Blacklisted Phone Number List.
The Configuration menu's next choice is Link Tracker. This Configuration Menu option allows you to record the URLs that are sent. By default, the SMS Marketing module is used in combination with this option. It makes it easier to monitor click-through rates and, as a result, to realize campaign funding. When you choose the Link Tracker option, a popup window like the one below will appear.
The creation date, the page title, the button label, the target URL, and the total number of clicks are among the details you will see in this window. You will also be given information on the total number of clicks and the option to visit the page.
Here, you can customize and arrange them using the Filters, Group By option. You can use Favorites as well as the search option.
The page can also be seen as a graphic representation, as shown below.
This will display the number of clicks on the Y-axis and the target URL on the X-axis. You can put the right measures in place by using the options provided. You can also choose to view the graph as a line, pie, or bar chart. These are the main features of the SMS Marketing Module.
After reviewing every option in this module, we can see that importing contacts into Odoo Software from any Excel document is quite easy. You can classify your contacts by adding them to one or more contact lists. You can treat any of the contacts as the campaign's recipients when targeting customers and their leads.
For the campaign's purposes, you can choose a specific time and day, and Odoo will send the messages on your behalf. Before forwarding the SMS to others, you can test it by sending it to yourself. If the recipient would like to stop receiving the SMSs, they can use the blacklist feature. Using the A/B test, the SMS Marketing Campaign can even be made available to a smaller group of individuals. Moreover, by utilizing the new action button, a number of contacts can receive an SMS.
You can easily purchase the SMSs you have sent by using some credits. The causes for the failure as well as notifications of messages that cannot be sent will be shown. Current information about the efficacy of the SMS will be sent to you. Better yet, you can share a link by making a brief link that includes analytics trackers. This will provide you access to a specific dashboard that has all of the link's performance statistics.
The module works really well for the purpose of advertising SMS. Many receivers can get SMS messages with just a few clicks. You may therefore cut down on the amount of effort required for marketing throughout the entire organization.
To assist you refine your analysis, the module offers several options, such as Filters, Group By, Favorites, and Search functions. These options allow you to organize and categorize your data based on specific analytical requirements. Additionally, the program has Graph View, which provides a visual representation of your data. By selecting the Graph view menu option, you may produce reports in a number of chart layouts, such as pie charts, bar charts, and line charts. These reports make it simple for you to understand how well your efforts are performing.
By utilizing these vast features and functionalities, Odoo 18's SMS Marketing module helps businesses execute and manage SMS campaigns with ease and accuracy.