In addition to tracking unsubscribes, Odoo’s Email Marketing module also provides a Favorite Filters option under the Configuration menu. This feature allows users to save and quickly access frequently used filters for segmenting contacts and email lists. For example, a user could create a filter to easily target a specific audience based on engagement levels or particular campaign metrics.
By clicking the New button, users can add their own filters to streamline workflows and make it easier to manage and target specific groups of recipients.